🚀 Simple Tick Tock Ad Strategy to Boost Your Online Business
Are you struggling to get your online business off the ground? Do you want to take your business from zero to over a hundred thousand dollars or more? Look no further than Tick Tock ads. In this article, we'll show you a simple Tick Tock ad strategy that can help you achieve your business goals.
Table of Contents
- What is a Tick Tock Pixel?
- Connecting Your Tick Tock Pixel to Your Ecommerce Platform
- Creating a Tick Tock Ad Campaign
- Naming Your Ad Campaign
- Campaign Budget Optimization
- Creating Ad Groups
- Optimization Location
- Optimization Event
- Selecting Placement
- Targeting Your Audience
- Custom Identity
- Adding Your Ad Creative
- User Generated Content
- Naming Your Ad Group
- Submitting Your Ad
- Duplicating Your Ad Groups
- Letting Your Ads Run
- Scaling Your Ads
What is a Tick Tock Pixel?
A Tick Tock pixel is how Tick Tock understands what kind of people are adding to cart, checking out, purchasing, and spending money on your website. This way, the algorithm can show your ads to people who are more likely to spend money.
Connecting Your Tick Tock Pixel to Your Ecommerce Platform
Assuming your Tick Tock pixel has already been connected to your ecommerce platform, you can create a Tick Tock ad campaign. If you're using Shopify, you can easily connect your Shopify pixel by joining a program for just $20.
Creating a Tick Tock Ad Campaign
To create a Tick Tock ad campaign, click "create an ad" on your Tick Tock dashboard. Then, click "website conversions" and name your campaign after whatever it is you're selling.
Naming Your Ad Campaign
Naming your ad campaign is important, especially if you're running multiple campaigns over time. By naming your campaign, you can keep track of which campaign is which.
Campaign Budget Optimization
Next, you want to do campaign budget optimization. This means creating a bunch of different ad groups and giving the campaign within those ad groups a budget that it can spend within all ad groups based on how an ad group is performing.
Creating Ad Groups
To create ad groups, name them "NT" for "no targeting" and a number. For example, "NT1" for the first ad group. Leave the interest and behaviors blank, as the Tick Tock algorithm is smart enough to show your ads to people who are actually interested in your product.
Optimization Location
For optimization location, select "website" and Tick Tock pixel. Make sure your pixel is connected to your website.
Optimization Event
For optimization event, select "complete payment" to go for the kill right away.
Selecting Placement
Select "remove Tango" and make sure it's only Tick Tock. Add Canada as the only other country.
Targeting Your Audience
For gender, select "all." For age range, select 18-25 and all the way up. For spending power, leave it as all. For household income, leave it alone. For interest and behaviors, leave it blank. For language, select English.
Custom Identity
For custom identity, name it after your store and add a photo of your logo.
Adding Your Ad Creative
The best type of Tick Tock ads are user generated content. Review your product and show people how to use it. Add a call to action and a link to your website.
Naming Your Ad Group
Name your ad group after the number of ad groups you're creating. For example, "NT2" for the second ad group.
Submitting Your Ad
Submit your ad and let it run for three to five days. If your product is something people want or need, you'll see traction within that time.
Duplicating Your Ad Groups
Duplicate your ad groups nine times to create a total of ten ad groups.
Letting Your Ads Run
Let your ads run for three to five days and see how they perform. If they're successful, you can begin scaling.
Scaling Your Ads
Scaling your ads is the key to making six, seven, or even eight figures. Watch this video to see how it's done.
In conclusion, Tick Tock ads can take your online business to the next level. By following this simple Tick Tock ad strategy, you can boost your business and achieve your goals.
