How to Find Potential Products to Launch on Amazon
Are you looking to launch a product on Amazon but don't know where to start? In this article, we'll show you how to find potential products to launch on Amazon using Helium 10's powerful Black Box tool. We'll also cover a new update that makes product research even easier and more efficient.
Table of Contents
1. Introduction
2. What is Helium 10?
3. Using Black Box for Product Research
4. Setting Criteria for Product Search
5. Analyzing Competing Products
6. Validating Product Ideas with X-Ray
7. Tracking Data for Potential Products
8. Conclusion
Introduction
Launching a product on Amazon can be a lucrative business opportunity, but finding the right product to sell can be a daunting task. With so many products available on Amazon, it can be overwhelming to know where to start. That's where Helium 10's Black Box tool comes in.
What is Helium 10?
Helium 10 is a suite of tools designed to help Amazon sellers with product research, keyword research, and listing optimization. One of the most powerful tools in the Helium 10 suite is Black Box, which allows you to search for potential products to sell on Amazon.
Using Black Box for Product Research
To use Black Box, you'll need to have a Helium 10 account and download the Helium 10 Chrome extension. Once you have the extension installed, you can access Black Box by clicking on the "Tools" tab in your Helium 10 dashboard.
Black Box allows you to search for potential products based on a variety of criteria, including search volume, monthly revenue, price, and review count. You can also filter your search by category to narrow down your results.
Setting Criteria for Product Search
When setting your criteria for product search, it's important to strike a balance between search volume and competition. You want to find products that have a high search volume but low competition, so you can stand out from the crowd and make sales.
Once you've set your criteria, Black Box will generate a list of potential products that meet your specifications. You can then analyze these products to see if they're worth pursuing.
Analyzing Competing Products
Before you decide to launch a product, it's important to analyze the competition. Look at the number of reviews, the quality of the reviews, and the sales history of competing products. This will give you an idea of how much demand there is for the product and how much competition you'll face.
You can also use X-Ray, a new update to Helium 10's Black Box tool, to validate your product ideas. X-Ray allows you to see how much money competing products are making, so you can determine if there's enough demand for your product.
Validating Product Ideas with X-Ray
To use X-Ray, simply click on the X-Ray button next to a product in Black Box. X-Ray will then generate a report that shows you how much money the product is making, how many reviews it has, and other important metrics.
If the product is making a lot of money and has a low number of reviews, it may be worth pursuing. If the product is making very little money or has a high number of reviews, it may not be worth your time.
Tracking Data for Potential Products
Once you've identified potential products to sell, it's important to track your data. Keep a spreadsheet of the product name, search volume, monthly revenue, price, review count, and any other relevant metrics.
Tracking your data will allow you to make informed decisions about which products to pursue and which to pass on. It will also help you identify trends and patterns in the market, so you can stay ahead of the competition.
Conclusion
Finding potential products to launch on Amazon can be a time-consuming process, but with the right tools and strategies, it can be a lucrative business opportunity. By using Helium 10's Black Box tool and X-Ray update, you can quickly and efficiently identify potential products and validate your ideas. Remember to track your data and stay up-to-date on market trends to stay ahead of the competition.
