🕵️♂️ Diversifying Your Product Research: Finding Hidden Gems on Amazon
Are you tired of using the same old methods to find products to sell on Amazon? If you're relying on just one way to find products, you're setting yourself up for failure. In this article, we'll explore a different way to find products that not everyone else is finding. We'll show you how to go down the rabbit hole and find hidden gems that are waiting to be discovered.
🤔 Why Diversify Your Product Research?
Diversifying your product research is like investing in stocks. You need to learn different ways to find different products so that you're not just doing the same thing as everyone else. The norm way is finding keywords that meet certain search criteria like 3,000 to 10,000 search volume, price point of $15 to $45, or review count max of 500. While this is a tried and true method, it's not the only way to find products.
🕵️♂️ Going Down the Rabbit Hole
To find hidden gems on Amazon, you need to be willing to go down the rabbit hole. Start by using a tool like Helium 10 to find related keywords and search volume. For example, if you're interested in silicone products, you can search for "baby silicone" and find related keywords like "baby silicone bibs" and "baby silicone feeding set."
But don't stop there. Keep going down the rabbit hole by searching for more specific keywords like "pet silicone." You'll find niche products like silicone dog tags and silicone pig potty pad holders.
🐶 Finding Hidden Gems in Pet Products
One niche product that's worth exploring is puppy teething toys. There are so many different shapes, sizes, and textures to choose from. Use a tool like Magnet to filter by search volume and number of competing products. Look for keywords like "puppy teething rings" and "puppy teething sticks."
Even if the review count is high, don't be discouraged. Amazon wants to link keywords to a lot of clicks, so if your product is a close match to the keyword, you'll rank higher. Look for outliers with low review counts that are still ranking high for the keyword.
📈 Pros and Cons of Diversifying Your Product Research
Pros:
- Find hidden gems that others aren't selling
- Reduce competition by finding niche products
- Increase your chances of success by diversifying your product portfolio
Cons:
- Takes more time and effort to find hidden gems
- May require more research and testing to find profitable products
🌟 Highlights
- Diversifying your product research is essential for success on Amazon
- Use tools like Helium 10 and Magnet to find related keywords and filter by search volume and number of competing products
- Don't be discouraged by high review counts, look for outliers that are still ranking high for the keyword
- Explore niche products like puppy teething toys to reduce competition and increase your chances of success
🤔 FAQ
Q: How do I know if a product is profitable?
A: Use tools like Jungle Scout or AMZScout to estimate sales and revenue for a product. Look for products with a high demand and low competition.
Q: How many products should I sell on Amazon?
A: It's best to start with a few products and gradually increase your product portfolio as you gain experience and success.
Q: How do I optimize my product listing for SEO?
A: Use relevant keywords in your product title, bullet points, and description. Use high-quality images and provide detailed product information.
🌐 Resources
- Helium 10: https://www.helium10.com/
- Magnet: https://www.helium10.com/magnet/
- Jungle Scout: https://www.junglescout.com/
- AMZScout: https://www.amzscout.net/
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