The Power of Affiliate Marketing: How Levanta is Changing the Game
Affiliate marketing has become one of the most popular ways to make money online today. It is a business model that allows individuals to promote products and receive a commission for every sale they make. Many big and influential businesses, such as Amazon, Shopify, Fiverr, Sephora, and even Crocs, use affiliate marketing to help scale and grow their businesses. However, until recently, affiliate marketing programs were only available to big companies with large marketing budgets. Smaller businesses with fewer resources were unable to take advantage of this marketing channel.
But now, Levanta has changed the game. Levanta is a company that has cracked the affiliate marketing space and allows businesses of all sizes to partner up with influencers and only pay them for the sales they bring in. In this article, we will dive into the Levanta platform, how it works, its pros and cons, and best practices for starting your own affiliate program.
Table of Contents
1. Introduction
2. What is Affiliate Marketing?
3. The Power of Affiliate Marketing
4. Levanta: The Solution for Smaller Businesses
5. How Levanta Works
6. Pros of Using Levanta
7. Cons of Using Levanta
8. Best Practices for Starting Your Own Affiliate Program
9. Final Thoughts
10. FAQs
What is Affiliate Marketing?
Affiliate marketing is a performance-based marketing model where an individual promotes a product and receives a commission for every sale they make. The individual, known as an affiliate, promotes the product through various channels, such as social media, email marketing, or a website. When a customer clicks on the affiliate's unique link and makes a purchase, the affiliate receives a commission from the company.
The Power of Affiliate Marketing
Affiliate marketing is one of the easiest ways to scale a business. Unlike regular advertising, businesses only pay affiliates once they make a sale. This means that businesses only have to pay for results, making it a win-win situation for both the business and the affiliate.
Affiliate marketing also allows businesses to bring in external traffic to their website, which can lead to higher rankings and more indexing on keywords. This can be a game-changer for businesses looking to launch or revive a product.
Levanta: The Solution for Smaller Businesses
Until recently, affiliate marketing programs were only available to big companies with large marketing budgets. Smaller businesses with fewer resources were unable to take advantage of this marketing channel. However, Levanta has changed the game by allowing businesses of all sizes to partner up with influencers and only pay them for the sales they bring in.
How Levanta Works
Levanta is a platform that allows businesses to set up their own affiliate program and partner up with influencers. Businesses can choose who they want to work with and how much they want to pay out to them. The platform also has a brand and creator marketplace where businesses can invite people to promote their products for them.
Levanta also does all the reporting for businesses, including automated tax reporting and paying out all affiliates at the same time.
Pros of Using Levanta
- Partner up with exact affiliates that you want and pay them only when they bring in sales for you
- Integrated brand referral bonus into the affiliate marketing space
- Every sale made on Levanta is an external traffic sale, which can lead to higher rankings and more indexing on keywords
- Levanta does all the reporting for businesses, including automated tax reporting and paying out all affiliates at the same time
Cons of Using Levanta
- Monthly fees can be expensive, with the standard plan starting at $150 a month plus a 5% affiliate sales revenue share
- Levanta's minimum commission is $20, which can be a con for businesses with lower-priced products
- Levanta's marketplace is still growing, which means there may not be many products available to affiliate in certain niches
Best Practices for Starting Your Own Affiliate Program
- Set your affiliate commissions to 25% or 30% to remain competitive within the Levanta marketplace
- Take into account the monthly fee, the 5% sales revenue share, and your profit margins when setting your affiliate commissions
- Use Levanta to bring in external traffic to your website, which can lead to higher rankings and more indexing on keywords
- Partner up with influencers and build partnerships with them rather than transactional affairs
Final Thoughts
Levanta is a game-changer for businesses of all sizes looking to take advantage of the power of affiliate marketing. By partnering up with influencers and only paying them for the sales they bring in, businesses can scale and grow their businesses without breaking the bank. While Levanta's monthly fees can be expensive, businesses can recoup their costs by bringing in external traffic to their website and receiving higher rankings and more indexing on keywords.
FAQs
Q: What is affiliate marketing?
A: Affiliate marketing is a performance-based marketing model where an individual promotes a product and receives a commission for every sale they make.
Q: What is Levanta?
A: Levanta is a platform that allows businesses to set up their own affiliate program and partner up with influencers.
Q: How much does Levanta cost?
A: Levanta's monthly fees start at $150 a month plus a 5% affiliate sales revenue share.
Q: Can smaller businesses use Levanta?
A: Yes, Levanta allows businesses of all sizes to partner up with influencers and only pay them for the sales they bring in.